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Digital PR strategies conference 2018 to discuss communication campaigns & more

Slotted for 31st July 2018, the Digital PR Strategies Conference is going to be hosted by the Asher Russell Pte Ltd. It will take place at the One Farrer Hotel and Spa Singapore. It is a one-day...

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Google Assistant Digital Marketing Update Adds Visual Walkthrough of an...

Google has come up with another robust update giving a curated summarization of its users’ daily life through ‘visual snapshot’. Featuring one’s daily agenda to his/her to-do-list, work time to...

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Unlock why JoTo PR’S AI is having a Great Influence on Public Relations

“Artificial Intelligence is not a threat to the human race but an imperative tool to embrace.” This sounded so right while brewing a life in 2018 because AI has transformed the way people now...

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Public relations proves less effective when one becomes a victim

The Public Relations sector is seeing a major risk in this highly competitive market. Major PR professionals are now falling victim to some unwanted situations leading to the dark hole of frustration...

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Experts suggest ways to profit from digital marketing through 2028

Digital marketing and social media already go hand in hand for every online niche. Experts suggest that this bond will even continue till the year 2028, revamping the entire marketing dictum. That is,...

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AI for PR proves different from AI for digital marketing in 2018

Digital marketing and all the ad platforms have already added artificial intelligence at a futuristic space. They are now providing smart insights that showcase their marketing campaigns in this arena....

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Do you know about the 14 apps recommended by PR professionals?

Easy Fun Interactive And the list continues… Apps have always made lives easier and relaxed for everyone practically. Efficiency has increased in working sectors and especially, the PR clan is...

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Research Paper on Entry-Level Indian PR Practitioners’ Writing Skills

A Descriptive Study on Entry-Level Indian PR Practitioners’ Writing Skills with regards to evolving New Media Space ABSTRACT: The objective of this descriptive study was to determine the level of...

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Research Paper on Usage of Social Media by PR Practitioners for Media Relations

An Exploratory Study on Usage of Social Media by PR Practitioners for Media Relations ABSTRACT: Over the last few years, it has become apparent that social media has captured the fancy of most people....

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PR for a Technology Company

I have been working as a communicator in the IT industry for almost 9 years now, and have been following the technology space very closely. I work on an office floor that has about 400 or so engineers...

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9 Things to learn from 2019 Elections

Post results of the Indian parliamentary election, these are the 9 key learnings that I have gathered from my observations. Please feel free to add points from your own perspective. The commentary that...

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Former TOI National Corporate Editor joins Adfactors PR

Mumbai, July 29, 2019: Boby Kurian, former National Corporate Editor of The Times of India, has joined Adfactors PR as Senior Vice-President, Strategic Communications Group (SCG). He will be based out...

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Concept PR scores twin hat-trick at the America’s PR World Awards

In a twin hat-trick, Concept Public Relations India Limited has won gold for its not-for-profit public service campaigns for the third year in succession and bagged three awards in this year’s edition...

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Adfactors PR, upGrad team up for training 300 PR professionals in Digital...

Phase 1 of 9-month Post-graduate program to be completed by June 2020 MUMBAI, August 13, 2019: India’s largest PR firm Adfactors PR has signed a MoU with leading education company upGrad to train 300...

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Experts suggest ways to profit from digital marketing through 2028

Digital marketing and social media already go hand in hand for every online niche. Experts suggest that this bond will even continue till the year 2028, revamping the entire marketing dictum. That is,...

View Article


AI for PR proves different from AI for digital marketing in 2018

Digital marketing and all the ad platforms have already added artificial intelligence at a futuristic space. They are now providing smart insights that showcase their marketing campaigns in this arena....

View Article

Do you know about the 14 apps recommended by PR professionals?

Easy Fun Interactive And the list continues… Apps have always made lives easier and relaxed for everyone practically. Efficiency has increased in working sectors and especially, the PR clan is...

View Article


Research Paper on Entry-Level Indian PR Practitioners’ Writing Skills

A Descriptive Study on Entry-Level Indian PR Practitioners’ Writing Skills with regards to evolving New Media Space ABSTRACT: The objective of this descriptive study was to determine the level of...

View Article

Research Paper on Usage of Social Media by PR Practitioners for Media Relations

An Exploratory Study on Usage of Social Media by PR Practitioners for Media Relations ABSTRACT: Over the last few years, it has become apparent that social media has captured the fancy of most people....

View Article

PR for a Technology Company

I have been working as a communicator in the IT industry for almost 9 years now, and have been following the technology space very closely. I work on an office floor that has about 400 or so engineers...

View Article
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