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Concept PR bags Fulcrum Award
Adding yet another feather in its cap, Concept PR has bagged the prestigious Fulcrum Award 2017 as its executive director B N Kumar has been felicitated as PR consultant of the year for the agency’s...
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#InstaDiwali – An integrated content marketing & digital PR case study
How Bajaj Finserv Turned Diwali into #InstaDiwali Challenge Diwali season is the most popular festive period in the country when brands keep no stone unturned to maximise sales. It comes in the last...
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Are You Sure It’s The Right Post You Made on Social Media Profile?
Social media sites are now the soil where you have to sow the seeds of management. Slowly nurture it and give what it requires to grow. Very soon you will see a flamboyant plant blossoming flowers of...
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5 Secret Digital Marketing Updates to Make You the SEO-HERO!
Change is the only constant– True. If the world is changing every second, the internet world is a light year faster than that. The updates that people used in 2016-17 are now ‘old.’ To emancipate...
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Google Finally Drops a Hint for Successful Marketing Communications
If the internet is a solar system, Google is the sun now! With a share of great power, Google doesn’t spare even a single backdated work. To keep up with its self-made trend, Google is again playing...
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Are You Aware of the New Digital Marketing Approach?
Times are flipping fast in digital marketing and keeping up with this pace is really important. Moreover, the pace needs to be on trend too. Not clear? 40% Of the online marketers even after spending a...
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Facebook was able to make 14.4 million Russians happy with its social media management; however, the watchdog Alexander Zharov threats to block the site in 2018’s election. The Chief of Federal...
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Fact: 90% chances are there that the reader of this post will gain absolute insight for improving his/ her public relations! Does this sound impossible? Then it’s not. There are researched statistics...
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Time and Tide waits for none. It implies all the way more when it comes to online business. With one wrong move and there is a check-mate in no time making the entire business go down to some thousand...
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Welcome to the internet world of 2017. These fast new developments in Digital Marketing are creating an impact quite undeniable with respect to the modern era of online branding. However, the scenario...
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AI a.k.a. Artificial Intelligence is now all over digital marketing. It is presently a Buzzword for the online market, which is expected to change the entire face of digitization soon. From a dot to...
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Everyone who is planning to progress in his/her business, be it online or brick and mortar, is trying to build progressive public relations! However, the question is – How successful are they? You will...
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What does the digital marketing world say? Content is the king! However, like any rule, there will always be certain myths surrounding which people start believing quite quickly. How do those myths...
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Forbes is constantly trying to upgrade and update the recent Marketing Communications and online trends of a Google publish for better ranking index. After a series of updates, now the marketing...
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So, what is the latest thing you have planned for your content? There must be many! However, are you aware of the fact that writing the perfect content calls for something more important than just mere...
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“Ping! You have gota mail.” Digital marketing is now extending an impressive and impeccable strategy of email marketing. This is prevailing more as 79% of the consumers prefer permission based...
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Facebook is ranking as one of the biggest platforms of digital marketing for various companies. The open platform for mass marketing till now has been a stupendous hit among people; however, the...
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The workshop on The Art of Press Release Writing organized under the aegis of PRact – a joint platform of PRCI and IPRF – at Mumbai Press Club on the occasion of the World Communicators’ Day has evoked...
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When it comes to Marketing Communications (MC), things are not as easy as they seem. There are so many places where you can go wrong. Among all of those, one major thing is not choosing the appropriate...
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Vivek Khanna has taken over as the Group CEO of the India Today Group and will be reporting to Kalli Purie, Vice Chairperson. His career spans around 26 years in sales, marketing and strategy, the last...
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