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Do you like someone making assumptions about you based on where you’re from or the demographic that you belong to? Neither does anyone else. However, latest research conducted by an AI marketing...
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This is the age of public relations. Corporations, big and small, around the world are putting forward every effort to make them heard. In fact, that’s one of the many purposes PR serves – giving voice...
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A recently conducted survey reveals that in the last ten years, the consistent rise of Web and emerging social media trends have drastically changed the role of Public Relations. This field has...
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According to an expert of Internet and Society, the influence on digital marketing will prove to be intense by ending net neutrality. The inner sources have revealed that if the proposed bill by...
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Industry Leaders share thoughts on making PR meaningful for corporates A recently conducted Twitter Poll for PR professionals has brought to light a very pertinent issue that is being faced by the PR...
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With 2018 just around, you are probably trying to deal with holiday itineraries and desperately planning your digital advertising strategy for next year. It is not yet late to address your biggest...
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Industry Leaders share thoughts on career and growth opportunities for PR professionals A recently conducted Twitter Poll for PR professionals has brought to light a very pertinent issue that is being...
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A recent vlog uploaded by American YouTuber Logan Paul on December 31st 2017 was trashed by media and celebrities alike. Apparently, it tried to create ‘suicide awareness’ by making fun of a dead body...
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In the last few months, rumour that Apple has reduced battery potency in its previous phones to encourage buyers towards its new models has affected its PR drastically. The company had to inevitably...
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Ever since the advent of social media, marketing has shifted platforms from bill-boards and TV sets to personal computers, laptops, and mobile phones. It’s not like digital marketing wasn’t a thing...
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In a recent meeting with US legislators, President Donald Trump remarked why his nation should support immigration from ‘shithole’ countries like Haiti, El Salvador, and other African nations. He went...
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Lewis Hamilton’s social media handles on Twitter and Instagram saw a systemic eradication of posts over the last few weeks since Christmas 2017. As shocking as the case is, Hamilton isn’t alone in...
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Pan-India mandate covers communications responsibilities across key Tata Group companies The Tata Group has awarded the mandate to manage its public relations and communications requirements across...
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Big Data has always been one of the main mechanisms of predictive market analysis, an integral feature of digital marketing. However, in most cases before, these data banks collected over hundreds of...
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Adobe creates better chances for online retail companies to have solid marketing and user experience with their new innovations. With increasing traffic, online retailers needed help for better UX...
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A PRact Survey With the regional media ruling the roost, has their importance in PR terms gone up? Is regional PR/communication transforming? PRact – a joint knowledge platform of PRCI and IPRF – has...
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PR is a fascinating deployment and when it will work adversely or for you is beyond the understanding of ordinary humans. One must judge this phenomenon with respect to public opinion to draw an...
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Reality television star Kylie Jenner’s pregnancy rumor may usher a new age of social media management previously unprecedented. Their TV show, Keeping Up with The Kardashians is experiencing massive...
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January 23rd, 2018 saw the grand celebration of top PR women organized by PR news at the Hyatt. These women have portrayed their strong personalities to work their way through the corporate maze. They...
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This year team VISA has decided to execute a new sports marketing campaign. They have created a video film named “Resetting the Lines” that features all 54 members of VISA Roster. The members are from...
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