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‘Bringing the world closer together’ has always been a Facebook mantra. Their latest effort to that end involves empowering smaller communities who are yet to be integrated on the World Wide Web...
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Social media today has revolutionised the magnitude of scandals; giving people career threatening consequences embroiled in them. Few days back, 46-year old actor of Star Trek fame, Anthony Rapp made...
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Have you been struggling to build an audience for your nascent business? Have you been tweeting away trying to catch eyeballs – but to no real avail? Well, Twitter has a nice little surprise in store...
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HOWL the E-Comm and Digital Agency, has been recently assigned the digital duties for Baadshah Gaming, a one- of-its-kind online portal that offers Poker, Fantasy League and Rummy under one roof. The...
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With the New Year knocking at the doors, there are lots of upcoming tenacities or changes that people are predicting. The digital marketers, also, are up to some gruelling forecasts regarding changes...
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‘Only 10% of the people who follow e-mail Marketing Communications register what is there in the content’ – A 2017 Digital Marketing Data. However, when paired with relevant images, more than 65% of...
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How would you feel if you get up in the morning and suddenly find a 500 rupees note in your pocket? You will be stunned but happy. Isn’t it? A sudden discovery is always more exciting. Similarly, what...
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By now, most people are familiar with the concept of a ‘Black Friday’ sale. This coinage of the name for massive sales offered during Thanksgiving dates back to 1961. Cops and city merchants having to...
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Most start-ups are not in a position to hire advertising or PR agencies to market their business. Are you too at crossroads with needing to decide between investing on your business itself and...
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Popular social media site, Twitter added ‘verified accounts’ as a feature in its beta form back in 2009. It was opened for anyone to apply only in 2016. Since then, any active user on Twitter could get...
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Public Relations is the most thought after aspect in online world for establishing a brand or a company. However, recently, online marketing analysts have finally come up with certain facts that...
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HOWL, the E-Comm and digital agency, has been recently roped in as the digital marketing agency for Eské Paris, the luxury leather handbags brand. The mandate entails building a strong E-Comm sales...
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The landscape of digital marketing has undergone tectonic shifts in the recent years. Not long back, marketing on the internet was restricted to an isolated ad on YouTube before your video started...
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‘Bringing the world closer together’ has always been a Facebook mantra. Their latest effort to that end involves empowering smaller communities who are yet to be integrated on the World Wide Web...
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Facebook has recently unveiled its latest product, one that is catered to an unlikely target group – 6 to 12-year-olds. Facebook, this far, was a social media site meant for those above the age of 13....
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Storytelling, simply put, is the oldest form of advocating an idea. For ages now, people have been using stories to convey information and to bring forth a point of view. However, despite the existence...
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Facebook’s 19 billion dollar capture of WhatsApp sure raised eyebrows back in 2014. Fast forward 3 years, and the Mark Zuckerberg led company is now finally starting to piece things together with the...
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As the year draws to a close, plenty of big corporations around the world will be breathing a sigh of relief. 2017 was an eventful year with some excellent opportunities for companies to strengthen...
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This is not the age of social media; it is the age of social media management. The ease of sites like Facebook, Twitter and Instagram today has put people in a strange conundrum. Over the last few...
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Facebook recently put out a statement where it talks about demoting posts that bait users. With the evolution of social media, brands and companies have adopted newer techniques of digital marketing to...
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